What does this privacy notice cover?
At Hengstler, we take your privacy seriously. This privacy notice
- defines the type of personal data that we collect about you;
- explains how and why we collect and use your personal data;
- explains how long we store your personal data;
- explains when, why and to whom we may disclose your personal data;
- provides information about the legal basis for the use of your personal data;
- explains the implications of not providing the requested personal data;
- explains where we store your personal data and whether we also transfer your data to other controllers outside the European Economic Area;
- explains the various rights and options you have with regard to your personal data
- explains how you can contact us.
What personal data do we collect about you?
When you visit our website, we may also obtain personal data via cookies or similar techniques, which include, among other things, the following:
- Your IP address
- Your cookie ID
- Your web browser
- Your operating system
- The website from which you are visiting us (referrer URL)
- The areas of our website that you visit
- Date and time of your access
- We collect certain personal data about you in order to maintain and process your business relationship with us.
This information includes:
- Your name
- Name and address of the company you work for
- Your role in the company
- Your contact details (email, extension)
- Contract and payment information, if applicable
To process your application, we also collect the following personal data:
- Your name
- Your address
- Further application documents (CV, certificates, qualifications, etc.)
With your consent, this data will also be transferred to the prospect database for longer storage.
Where do we collect personal data about you?
We may receive personal information about you from the following sources:
- Directly from you. This is information that you provide to us via our website or via (contact) forms completed there in which you provide us with personal information;
- When you contact us, whether by email, telephone, fax or post;
- In person, e.g. at an agreed meeting or an event;
- Voluntary surveys for research purposes;
- From an agent/third party acting on your behalf or through one of our distributors/representatives with whom you have a business relationship;
- From publicly available sources. We use the following public sources:
LinkedIn
Twitter
Wer liefert was?
Echobot
XING
Direct Industry
Youtube (with advanced privacy mode)
On our website, we use components (videos) from YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA, a Google Inc. company, Amphitheatre Parkway, Mountain View, CA 94043, USA. We use the option provided by YouTube ” - advanced privacy mode - ”. Further information about data protection at YouTube is provided by Google at the following link: https://www.google.de/intl/de/policies/privacy/
- By acquiring databases with your personal contact information for which you have given a third party your consent;
- Cookies that are stored on your computer or mobile device when you visit our website;
- Third-party cookies that are stored on your computer or mobile device when you visit our website and that we use to collect data.
What tracking tools do we use?
Use of Google Analytics with anonymization function
We use Google Analytics, a web analysis service provided by Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043 USA, hereinafter “Google”. Google Analytics uses so-called “cookies”, text files that are stored on your computer and thereby enable an analysis of your use of the website.
The information generated by these cookies, such as the time, place and frequency of your website visits, including your IP address, is transmitted to Google in the USA and stored there.
We use Google Analytics on our website with an IP anonymization function. In this case, your IP address will already be truncated by Google within the member states of the European Union or in other states that are party to the Agreement on the European Economic Area, and will thus be anonymized.
Google will use this information for the purpose of evaluating your use of our site, compiling reports on website activity for us and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf.
Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of our website.
Furthermore, Google offers a disabling option for the most popular browsers, which gives you more control over what data Google collects and processes. If you enable this option, no information about your visit to the website will be transmitted to Google Analytics. However, activation does not prevent information from being transmitted to us or to other web analysis services that we may use. For more information about the opt-out provided by Google as well as the activation of this option, please use the following link:
https://tools.google.com/dlpage/gaoptout?hl=de
Use of Google Adwords
We also use the Google advertising tool “Google Adwords” to promote our website. As part of this, we use the “Conversion Tracking” analysis service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter “Google”. If you have reached our website via a Google ad, a cookie will be placed on your computer. Cookies are small text files that your internet browser stores and saves on your computer. These so-called “conversion cookies” lose their validity after 30 days and are not used for your personal identification. If you visit certain pages of our website and the cookie has not yet expired, we and Google can recognize that you, as a user, clicked on one of our ads placed on Google and were redirected to our site.
The information obtained using the “conversion cookies” is used by Google to create visitor statistics for our website. These statistics tell us the total number of users who clicked on our ad and also which pages of our website were subsequently accessed by the respective user. However, we or others who advertise via “Google Adwords” do not receive any information that can be used to personally identify users.
You can prevent the installation of “conversion cookies” by adjusting your browser settings accordingly, for example by using a browser setting that generally deactivates the automatic setting of cookies or specifically only blocks cookies from the domain “googleadservices.com”.
You can access Google's privacy policy at the following link:
https://services.google.com/sitestats/de.html
Google Optimize
Our website also uses Google Optimize. Google Optimize analyzes the use of different versions of our website and helps us to improve user-friendliness based on how our users behave on the website. Google Optimize is a tool integrated into Google Analytics. You can read about how to object to the use of services or analysis services on mobile devices at the end of section 14.
LinkedIn Analytics and LinkedIn Ads
- We use the conversion tracking technology and the retargeting function of the LinkedIn Corporation on our website.
- This technology allows personalized ads to be displayed to visitors to this website on LinkedIn. It also makes it possible to create anonymous reports on the performance of the ads and information on website interaction. For this purpose, the LinkedIn Insight tag is embedded in this website, which establishes a connection to the LinkedIn server if you visit this website and are logged into your LinkedIn account at the same time.
- In LinkedIn's privacy policy at https://www.linkedin.com/legal/privacy-policyfinden, you will find further information about data collection and use, as well as the options and rights for protecting your privacy. If you are logged into LinkedIn, you can disable data collection at any time by clicking on the following link: https://www.linkedin.com/psettings/enhanced-advertising.
Use of the Fullstory analysis tool
This website uses Fullstory, a website analysis service provided by Fullstory, Inc., 818 Marietta Street, Atlanta, GA 30318, USA. Fullstory records user behavior on our website. This includes, in particular, your interactions, behavior and usage on our website, such as making entries, the sequence of accessing certain pages on our website or the timing, such as the length of time spent on certain pages, etc. The records of visitor sessions enable us to analyze them and subsequently improve the website experience for visitors. Fullstory stores and collects data in anonymized form using cookies. No tracking takes place outside of the use of our websites.
For details on data collection (purpose, scope, further processing, use) and on your rights and setting options, please refer to the data protection information of Fullstory Inc. Fullstory Inc. provides this information at https://www.fullstory.com/legal/privacy. Purpose of data processing: The analysis tool and analysis cookies are used to improve the quality of our website and its content. This tells us how the website is used and enables us to constantly optimize our services. The information generated by the cookie about your use of this website is usually transferred to a Fullstory, Inc. server in the United States and stored there.
Legal basis for data processing: The legal basis for the processing of personal data is Art. 6 (1) (f) GDPR, i.e. a legitimate interest on our part. Our legitimate interest lies in the purposes stated above. The company Fullstory, Inc. has joined the “EU-U.S. Privacy Shield”, so that the transfer of data to the USA is permitted. Duration of storage: The cookies are stored on your computer and transmitted from there to our site. Therefore, you as a user have full control over the use of cookies. By changing the settings in your internet browser, you can deactivate or restrict the transmission of cookies. Cookies that have already been saved can be deleted at any time. This can also be done automatically. We understand such a “Do-Not-Track” setting in your browser as an objection to the further collection and use of your personal data.
Note: If cookies are disabled for our website, it may no longer be possible to use all the website's functions to their full extent. Furthermore, we store the data collected on the basis of a legitimate interest until the legitimate interest no longer exists, the consideration comes to a different conclusion or you have effectively objected in accordance with Art. 21 GDPR (see the highlighted “Note on special right of objection” under C.). It is regularly checked, at least annually, whether the legitimate interest still exists. In particular, we no longer have an interest in the data if, due to the passage of time, it is no longer sufficiently relevant to us with regard to the evaluation and statistics of website use, which is to be assumed after three years at the latest. Objection and removal option: You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. Tracking (i.e. the collection of data generated by the cookie and related to the use of the website) can be disabled at any time. Please follow the instructions at https://www.fullstory.com/optout
How and why do we use your personal data?
We use your personal data for the following purposes:
- to contact you and discuss the services or products you receive from us (and any changes to them);
- to contact you and offer you additional services or products that we have in our range (e.g. via newsletters)
- to contact you and invite you to events that we organize or attend;
- to respond to your questions or concerns;
- to process administrative matters such as invoicing and contractual matters;
- to fulfill our obligations under a contract with you;
- to carry out anti-money laundering checks;
- to verify your identity;
- to contact you to ask you to participate in our customer satisfaction survey;
- to initiate an employment relationship
- To help us improve the usability of our website through behavioral analysis tools.
We will not use your data for any other purpose unless we are required to do so by law.
How long do we store your personal data?
How long we store your data for depends on the purpose of the data storage.
We only store your data for as long as is necessary for the purposes set out in this privacy policy and to fulfill our legal obligations. We have internal rules that determine how long we retain information.
We disclose your personal data to third parties who carry out tasks on our behalf and also provide services for us. These are, for example, consultants or IT service providers who carry out testing and development work on our business technology.
We also disclose personal data if this is required by law or if we have a good-faith belief that such action is necessary to comply with applicable law, a current judicial proceeding, a court order or legal process served on our website.
We will not disclose your personal data to third parties for their marketing purposes without first obtaining your consent.
We will not disclose your personal data to third parties for their
We share your personal data with third parties who perform tasks on our behalf and also provide services for us. These are, for example, consultants or IT service providers who carry out test and development work on our business technology systems.
We also share your personal data with Fortive group affiliates for organizational reasons, primarily for business and operational purposes.
When necessary, we ask logistics partners and distributors to take care of your request on our behalf.
As we continue to develop our business, we might sell or buy assets. If we are acquired by or merge with another company, your personal information will be disclosed to that company.
If any bankruptcy or reorganization proceeding is brought by or against us, all such information shall be considered a asset of ours and as such may be sold or transferred.
We will share your personal information with third parties to comply with a legal obligation if necessary; when we believe in good faith that such action is required by law; at the request of governmental authorities conducting an investigation; to detect and protect against fraud or technical or security vulnerabilities; to respond to an emergency; or otherwise to protect the rights, property, or safety of third parties, visitors to our website, our business, or the public.
These third parties adhere to similar and equally stringent obligations of privacy and confidentiality.
No other third parties have access to your information unless we have explicitly stated this in this privacy statement or if it is legally required.
What is our legal basis for using your personal data?
We process your data:
- to process your requests submitted via the website forms
- to process matters relating to contracts concluded with you, e.g. for the delivery of equipment, or to submit offers at your request prior to the conclusion of a contract.
- to
- comply with our legal and regulatory obligations.
- These are, for example, tax matters, export control and corruption prevention.
- as part of a possible application process.
- if it is necessary to pursue our legitimate interests regarding the delivery of equipment and related services.
What happens if you do not provide us with the requested information or ask us to stop processing your data?
If you request us to stop processing your data and we do not need this personal data to fulfill our contractual obligations and there are no legal retention periods to prevent us from doing so, we will remove your data from our database. Please note that we will then no longer be able to provide you with important information about the products you have purchased.
Do we make automated decisions that affect you?
No, we do not use automated decision-making or automated profiling.
Do we use cookies to collect personal information about you?
We use cookies on our site to recognize multiple uses of our services by the same user/internet connection owner.
We use so-called cookies on our site to recognize multiple uses of our offer by the same user/internet connection owner. Cookies are small text files that your internet browser stores and saves on your computer. They serve to optimize our internet presence and our offers. These are mostly so-called “session cookies”, which are deleted after the end of your visit.
In some cases, however, these cookies provide information that enables you to be automatically recognized. This recognition is based on the IP address stored in the cookies. The information obtained in this way serves to optimize our offers and to make it easier for you to access our site.
You can prevent the installation of cookies by setting your browser accordingly; however, we would like to point out that in this case you may not be able to use all the functions of our website to their full extent.
What about marketing?
Hengstler GmbH would like to inform you from time to time about new products and promotional offers by email, telephone and/or post.
We offer you the opportunity to subscribe to our newsletter on our site. With this newsletter, we provide information about our offers at regular intervals. To receive our newsletter, you need a valid email address. We will check the email address you enter to ensure that you are actually the owner of the email address provided or that the owner is authorized to receive the newsletter. When you register for our newsletter, we will store your IP address and the date and time of your registration.
This serves as a safeguard on our part in the event that a third party misuses your email address and subscribes to our newsletter without your knowledge. We will not collect any other data. The data collected in this way will be used exclusively for the purpose of receiving our newsletter. It will not be passed on to third parties. Nor will the data collected in this way be matched with data that may have been collected by other components of our site. You can cancel your subscription to this newsletter at any time. You can find details in the confirmation email and in each newsletter.
Where do we store your personal data?
Do we transfer your personal data outside the EEA?
All data we collect is held exclusively on secure servers.
We try to only process your information within the European Economic Area (EEA) when possible. When we or our service providers transfer personal data outside of the EEA, we always require that appropriate protections be in place to protect the data when it is processed. You may request a copy of the safeguards for such transfers by contacting us at the details provided at the end of this privacy notice.
How do we keep your personal data secure?
We ensure the security of your personal data by using perimeter firewalls, data encryption, password-protected access and ISO certifications.
We regularly conduct penetration tests and audits for security vulnerabilities and take measures to address them. All data that we collect or store is protected by us with due diligence.
We also take measures to ensure that all affiliates and suppliers provide an adequate level of protection.
What rights do you have over the personal data we hold about you?
The law gives you a number of rights when it comes to your personal data. You can find more information and guidance about your rights at the data protection authority in your country.
